RichMedia ads are becoming more popular because they integrate animation, sound, interactivity, and e-commerce into ad units. by the year 2008 nearly 45% of online media spending will be dedicated to RichMedia or streaming advertising. PromoteSite.com is on the leading edge of that activity, and will continue to answer our clients' questions about the process.
What is an email list?
Email lists come in two types: email newsletters or email discussion lists. You can advertise in one or both.
What is CPM?
CPM stands for Cost Per Thousand Impressions and is used for calculation cost of advertising campaigns.
What is an impression?
An impression is one email list view by a single subscriber. Ad campaigns are priced by the number of impressions times the CPM.
Why is email newsletter and list advertising effective?
Opt-in email advertising is effective because recipients have specifically chosen to receive information that interests them. Because of this, they look forward to receiving the emails that contain your ad.
Where do you get your newsletters and lists?
A wide variety of email publishers have signed up with our network to allow us to sell their advertising space. These publishers send email to millions of individual opt-in subscribers.
How do I know my advertising will work?
Like all forms of advertising, there are no guarantees that your campaign will be effective. However, more than 50 percent of our advertising clients renew their orders after completion of their first campaign.
Why is advertising with PromoteSite.com effective?
It is effective because our subscribers have each individually requested the email newsletters and discussion lists they receive. Opt-in email newsletter advertising can pull as much as ten times better than traditional banner advertising.
How soon can my ad campaign begin?
All new advertising campaigns are subject to availability. Campaigns typically begin within two weeks.
What should I expect in terms of response?
While individual results will vary, email newsletter and discussion list advertising often performs more than ten times better than traditional banner advertising.
Will I receive a report at the end of the campaign?
Yes. You will receive a detailed report outlining the number of impressions and the dates they were delivered.
Do you consider exclusive deals with advertisers?
Exclusive contracts are evaluated on a case-by-case basis. Please call to discuss.
What kinds of ads can I place?
Currently, the The PromoteSite network supports HTML ads that can include interactive links and sound. Text ads can include clickable URLs and email links for AOL users.
What does an ad look like, and where does it appear?
Currently, PromoteSite is developing and examples page. Call or email to discuss your specific needs as PromoteSite.com does not execute template work.
How many people can I reach through your network?
Current network membership exceeds 35,000,000 members in a variety of targeted categories, including:
- General Interest
- Arts and Entertainment
- Business and Economy
- Computers and Internet
- Consumer Guides
- Education
- Family
- Food
- Government and Politics
- Health
- Inspirational and Religion
- Self-Improvement
- Sports
- Women's Interests
Can I target more specific audiences than the categories you provide?
PromoteSite.com can arrange more specific targeting on a case-by-case basis. Please call (847) 679-8282 or email sales@PromoteSite.com to discuss.
What is your minimum order amount?
PromoteSite.com has a starter package for $950. However, clients should be aware of several variables that exist, including the number of emails sent out, the number of times it is sent out, images contained in the RichMedia email, etc.
Do you offer volume discounts?
Yes, contact us for details
Can I pay online?
No, not at this time. Our business is based upon one-to-one communications and an interactive process between our staff and yours. We will bill your company, and accept all traditional forms of payment, except credit cards.
Can I speak to someone on the telephone?
Of course, please call (847) 679-8282 or email sales@PromoteSite.com to discuss.
